Make It Sparkle, Princeton! Annual Contest Returns for a Third Year


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  • Make It Sparkle, Princeton! Annual Contest Returns for a Third Year

November 13, 2023

PRINCETON, WV- The City of Princeton’s Community Improvement Commission’s Annual “Make It Sparkle, Princeton!” contest is once again offering cash prizes to businesses within city limits that decorate their storefronts for the holidays.

Any business that has a brick-and-mortar location can enter the contest. A business can register their storefront by emailing or texting “Make It Sparkle” to: [email protected] or 304-920-5796. Participants need to provide their business name, business address, and a good-quality photo of their decorated storefront. Registration will close on December 15 at midnight, with judging taking place on December 21, 2023.

Contestants will be free to decide their winter holiday theme, and judging will be based on execution, creativity, theme, and attractiveness.

The “People’s Choice” award will be awarded to the storefront photo that receives the most “likes” on the City of Princeton Facebook page. Contestants are encouraged to sign up for the contest sooner than later, as they will receive longer exposure on Facebook which will increase their chance to receive votes!

Cash prizes will be awarded as follows:

  • First Place $500
  • Second Place $250
  • Third Place $125
  • People’s Choice $125

Winners will be announced on December 22 at 1:00 p.m., with prizes awarded to business owners (or an equivalent local representative) shortly thereafter. Winning contestants will be chosen by a judge independently selected by the Princeton Community Improvement Commission (CIC).

For more information about the “Make It Sparkle, Princeton!” Storefront Holiday Decorating Contest, please contact Chris Mabe, Princeton Economic Development Authority Marketing & Public Relations Coordinator at [email protected] or 304-920-5796.

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  • Make It Sparkle, Princeton! Annual Contest Returns for a Third Year